Overview
The BA (Hons) Events & Tourism Management programme equips students with the knowledge and practical skills to plan, manage, and promote events and tourism activities. It focuses on customer experience, destination management, event planning, and sustainable tourism in a global industry.
Programme Overview
This programme combines business management with specialist studies in events and tourism. Students explore event planning, destination marketing, tourism management, hospitality, sustainable tourism, project management, and customer experience. Through practical projects, industry placements, and real-world case studies, graduates develop the skills required for careers in event management, tourism organisations, hospitality, destination marketing, and travel consultancy.
Eligibility Criteria
Successful completion of HSC, A Levels, or an equivalent qualification.
IELTS 6.0 overall (with no band less than 5.5) or an equivalent English language qualification.
Meet the University of the West of Scotland's undergraduate admission requirements.