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Business with Marketing

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Programme Information

Institution: University of the West of Scotland

Faculty: Business & Management

Study Level: Undergraduate

Key Details

Duration: 48 months

Overview

The BA Business with Marketing programme combines business management principles with modern marketing practices. Students develop practical skills in digital marketing, branding, consumer behaviour, and strategic marketing to succeed in today's competitive global business environment.

Programme Overview

This programme provides a strong foundation in business management while focusing on key marketing concepts. Students study marketing strategy, digital marketing, market research, consumer behaviour, branding, business strategy, entrepreneurship, and organisational management. Through practical projects and real-world case studies, graduates are well prepared for careers in marketing, advertising, sales, brand management, and business development.

Eligibility Criteria

1.Successful completion of HSC, A Levels, or an equivalent qualification.
2.IELTS 6.0 overall (with no band less than 5.5) or an equivalent English language qualification.
3.Meet the University of the West of Scotland's undergraduate admission requirements.
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Quick Info

Study Level

Undergraduate

Duration

48 months

Intake

N/A

Fees

£0.00
Institution
University of the West of Scotland

Glasgow, United Kingdom

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